| Hi Marie (oh, to be 26 again!), The manufacturers pay the supermarkets to help cover the cost of printing the fliers. They also often pay the supermarkets for space on their shelves - rent, so to speak. Read carefully what's said - if it's on sale, it may well be identified as such. I think that some of the items at least are at regular price - filling up space on the flier and getting the picture in front of your eyes. Sometimes local ones just say that you'll get so many "Air Miles" if you buy one (or two, maybe three) ... but there's no price given. I pass over items like that rather quickly. Nothing beats comparison shopping. If we're thinkig of non-perishables, I often buy more than current needs when they're on sale. Guess I'll have to store them in my old 1980 van that may well have gone over 400,000 km. (250,000 mi.) that's about had the biscuit - and which I'm worried about putting on the road, for fear they'll pull me over for ventilated body. I just moved - and have boxes all over the house. Can't find anything. Enjoy your week. ole joyful |