I read this over at Method.com ...

new graphic

we kept hearing from our ‘people against dirty’ that they would get to the bottom third of the bottle and the pump would stop working. we were concerned. we did test after test until we concluded that it wasn’t that the pump wasn’t working, but the angle of the dip tube was not positioned correctly to pull from the bottom most part of the bottle. the good thing about this problem is there is a quick fix. and we created this handy graphic to illustrate it.

new fragrance

we love new fragrances. so when Whole Foods asked us to create an exclusive fragrance for them, we couldn’t have been happier. enter waterlily + aloe, which (believe it or not) was inspired by a fragrance note captured from the canopy of the Amazon rainforest. what’s more fresh than that?

new formula

you might have also noticed a new little yellow tag on our detergent declaring “even whiter whites.” I sat down and talked to one of our chemists about what that really means and he explained that we added an enzyme to the existing formula that manicures the surface of your fabrics. this creates a softening effect and allows the detergent to work harder, even when you’re washing in cold water.

so there you go. let us know what you think of these changes. and who knows, you may see more improvements down the road.

The Fresh Air smells good, but I do not care for the Lavender & Cedar (I kind of hate Lavender).

I wish Method did not use Optical Brighteners. I feel they add to the quicker fading of darks and blacks.

I find Method a little heavy scented for me. I mix half scent with half unscented and I'm happy. I really like the Sweet pea one.

I'm intrigued by this new Waterlily & Aloe.

I was dying to try the Lavender & Cedar. I read it is more cedar than lavender and a little masculine.

At least their scents linger on your laundry. I find many of the really natural scented ones (i.e. Seventh Generation, Mrs. Meyer's) disappear when dry.

I asked them once about optical brighteners and they did not feel they were detrimental to colors.

This is what their website says about it:
Method uses a brightening agent in our laundry detergent to improve performance, particularly for white laundry. Our external materials review partner, EPEA, completed a comprehensive environmental and toxicological assessment of the ingredient (http://www.methodhome.com/behind-the-bottle/green-chemistry.aspx) and deemed it safe: non-toxic to people, not irritating to skin, not carcinogenic, not accumulative in the environment and biodegradable. The ingredient is made from synthetic materials, which is not preferable due to their lack of renewability, but since its safety is well established and use level is minimal (under 0.05%), we are confident using it until a renewable alternative is developed.

badgergrrl, I TOTALLY wish they would bring back the air care line. I miss it terribly. I am still finishing up a few room sprays I have and then all gone. :(

There is a guy named Nathan Aaron who runs a blog called Method Lust (http://www.methodlust.com/). He has a petition set up for people to sign their name and bring back the air care. Add your name! http://www.facebook.com/topic.php?uid=38448180165&topic=15021