Wine at Walmart

speweyJanuary 20, 2006


Wal-Mart announced that they will soon be offering customers a new discount item: Wal-Mart's own brand of wine. The world's largest retail chain is teaming up with E&J Gallo Winery of California to produce the spirits at an affordable price, in the $2-$5 range.

Wine connoisseurs may not be inclined to throw a bottle of Wal-Mart brand into their shopping carts, but "there is a market for cheap wine", said Kathy Micken, VP of Marketing. She said, "But the right name is important."

Customer surveys were conducted to determine the most attractive name for the Wal-Mart brand. The top surveyed names in order of popularity are:

  1. Chateau Traileur Parc

9. White Trashfindel

8. Big Red Gulp

7. World Championship Riesling

6. NASCARbernet

5. Chef Boyardeaux

4. Peanut Noir

3. I Can't Believe It's Not Vinegar!

2. Grape Expectations

And the Number One name for Wal-Mart wine:

1. Nasti Spumante

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This was so funny I laughed out loud (I never do that!) Thanks for sharing it. My favorite is #7

    Bookmark   January 20, 2006 at 7:23PM
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biblion(z6 CT)


    Bookmark   January 21, 2006 at 1:12AM
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Bumblebeez SC Zone 7

very funny! #10 is my favorite -we own a trailer park- but I do buy my wine at Wal Marts!

    Bookmark   January 27, 2006 at 4:40PM
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alisande(Zone 4b)

Funny! I like #3.

    Bookmark   February 7, 2006 at 3:10PM
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Ha! I laughed out loud too! I like #5!

    Bookmark   March 11, 2006 at 10:34AM
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Can I add one to the list? How about Reddiaurnot?

    Bookmark   March 11, 2006 at 5:08PM
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Thanks Jessy, I needed a giggle this AM.


    Bookmark   March 12, 2006 at 9:04AM
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