Method Laundry - new graphic, new fragrance, new formula
Looks like everyone is pulling out new stuff for spring.
I read this over at Method.com ...
we kept hearing from our Ã¢ÂÂpeople against dirtyÃ¢ÂÂ that they would get to the bottom third of the bottle and the pump would stop working. we were concerned. we did test after test until we concluded that it wasnÃ¢ÂÂt that the pump wasnÃ¢ÂÂt working, but the angle of the dip tube was not positioned correctly to pull from the bottom most part of the bottle. the good thing about this problem is there is a quick fix. and we created this handy graphic to illustrate it.
we love new fragrances. so when Whole Foods asked us to create an exclusive fragrance for them, we couldnÃ¢ÂÂt have been happier. enter waterlily + aloe, which (believe it or not) was inspired by a fragrance note captured from the canopy of the Amazon rainforest. whatÃ¢ÂÂs more fresh than that?
you might have also noticed a new little yellow tag on our detergent declaring Ã¢ÂÂeven whiter whites.Ã¢ÂÂ I sat down and talked to one of our chemists about what that really means and he explained that we added an enzyme to the existing formula that manicures the surface of your fabrics. this creates a softening effect and allows the detergent to work harder, even when youÃ¢ÂÂre washing in cold water.
so there you go. let us know what you think of these changes. and who knows, you may see more improvements down the road.
Here is a link that might be useful: Method - new graphic, new fragrance, new formula