Bosch to terminate 27' laundry by year end
Someone posted this on another thread but I felt it deserved it's own post for anyone searching for Bosch information:
Bosch to shut down production and sale of full size laundry (27" wide) by year end, just one year after A major redesign. 27" laundry includes, 300 Series, 500 Series, 800 Series stackable washers and dryers. Bosch will continue to offer 24" laundry products. The 27" Bosch laundry were manufactured at Bosch's New Bern, NC facility, and the closure is expected to result in the loss of 100 of Bosch's 700 New Bern jobs.
Bosch plans to focus on dishwashers and invest $50 million to maintain their leadership.
But why? Bosch's first foray into 27" included an unfortunate top mounted control location which precluded stacking. This one year old redesign solved this problem. Then why exit?
Ã¢ÂÂ¢Launched in a recession?
Ã¢ÂÂ¢Too late to market so dealer floors were already covered with LG, GE, Whirlpool, Samsung full size product?
Ã¢ÂÂ¢A production line built for tens of thousands of units per year that couldn't be ramped down, and a product too large to be redirected to other markets?
Ã¢ÂÂ¢German components and US production location that could not compete on cost with Asian components and a Mexican production location.
Ã¢ÂÂ¢All of the above?
Link to original post:
Here is a link that might be useful: Appliance Advisor: Bosch to Exit Full Size Laundry: You Heard it Here First